Service

A website for a company that sells a service

Not a catalogue and not a shop. The job of this site is one thing and it can be counted. Someone who found you in Google understands what you do, works out whether it applies to them, and writes to you without hunting for the way to do it.

I build it myself, from the brief to the handover. There is no account manager in the middle and no junior learning on your project. Behind the work are 25 years in web architecture.

from 1 290 € 7 to 10 working days

The price is agreed before the work starts and does not move once the scope is approved. At handover the code and the database become yours in full.

What the invoice looks like depends on where your company is registered, and both cases are set out on the terms page. A company in another EU member state with a valid VAT number is invoiced under the reverse charge, so you account for the tax at your own rate. A company registered in Bulgaria is invoiced with no VAT charged at all.

Who it works for

It works for professional practices and for firms in services, where the decision is taken after reading rather than after a buy button. It also works when you already have a site, but it is five years old, slow on a phone, and no longer describes what you actually do now.

What is included

Up to eight pages, meaning the homepage and one for each main service
A text structure built around what the client searches for, not around your internal hierarchy
An enquiry form that reaches your own mailbox and passes through no third party service
WordPress with the Gutenberg editor, so you change text and photographs yourself
Speed measured on a phone and on a weak connection, not only on a cable
Accessibility to EN 301 549 (WCAG 2.1 AA), the standard behind the European Accessibility Act
Existing addresses carried across if you are replacing a site, so the rankings do not drop

What is not included

I say it in advance, because later it is unpleasant for both sides.

Writing all of the copy from nothing. I help with the structure and I edit, but the facts about the business come from you
A photo shoot. I work with your photographs or with bought ones, and I say which of them will not do
Advertising in Google and on social networks. That is different work and a different budget

Why WordPress and not a rented platform

A rented platform is paid every month for as long as the site exists, and everything inside it lives by that platform's rules. The day you decide to work with somebody else, the site is built again from nothing, because there is nothing to take with you.

WordPress is an open standard. The code and the database are yours, you host them where you like, and any other developer can carry on from where I stopped. This is not a position against anyone. It is a difference in who owns the thing.

Delivered

Dynamic property listing and instant enquiry routing

Bounce rate down by two thirds

Remaining units sold roughly twice as fast as during the launch phase

The task. In the closing phase of a premium seaside development, a listing covered in "Sold" labels told buyers that the good units were gone, and the bounce rate climbed accordingly.

What I did. I rebuilt the listing to show only what was still available, described each unit by the criteria buyers actually filter on, such as sun orientation and layout, and put a one-click enquiry on every apartment.

Measured by. Bounce rate and time to sale per unit, GA4 plus the client sales records.

What to write so I can answer properly

I answer every email myself. If the first one carries the points below, the reply comes back with specifics and a price rather than with questions.

What the business is and which country it operates in
What you need, meaning services, a catalogue, a store or bookings
What the goal is, meaning more enquiries, more orders or better visibility
Whether a site exists today and what does not work about it
When you need it live

Email me directly